18 Doughty Street...guess how many viewers...

Right, I think we now know why the backers of 18 Doughty Street have been so shy about publishing their viewing figures. Prominent dreary streeters like Iain Dale are usually quite eager to boast about how many people visit their site, but have been strangely tight lipped on this one. But thanks to Jeff Jarvis' column in the Guardian we now know "The audience is not yet huge - one to 2,000 viewers at any moment (more than 2,500, Dale says, and their technology would teeter)."

Taking the UK population at roughly 60 million and assuming a Doughty Street full house of 2,000...wow....that's 0.003 of population tuned in!

I suppose it would be rude to mention that in the same edition of the Media Guardian is the story of how Living TV has dropped its new Jodie Marsh fronted series "Get A Life" after just two episodes"...due to poor ratings. Its second show "only" had 11,000 viewers.

Comments

[Iain Dale]

Oh desperate stuff from you there. I have never been tightlipped at all. Indeed, seeing as I said that to Jeff, that hardly looks tightlipped does it? Seeing as Sky News gets barely more than that at some points during the night I am quite happy with it. No one ever thought that internet Tv would get a mass audience - I certainly didn't. But the good things is , from our point of view, is the audience is building, especially those that download programmes after they are shown live.

You cannot compare internet TV and satelite TV.

You really should develop a less cynical side.

Now, would you like to come on as a guest?

[The Labour Humanist]

Blimey - that's quick. Do you have a red light flashing on your pc for posts such as this?

If not tightlipped, why has it taken so long to see some published viewing data, and even then from a third party?

As for being cynical...surely that's a case of glass houses!

Thanks but no thanks on being a guest...but if Mr Shakespeare has another £1m floating around....I'm listening.

[Iain Dale]

It's the wonder of Bloglines...